The Best family continued the Fun Shop enterprise for the next 10 years selling all of the traditional gags as well as some new ones. The majority of inventory came from SS Adams out of Neptune New Jersey - a company that has been in the pranks and magic trade since 1906. Other items came from the Franco American Novelty Company out of New York which has been in business since 1910. Both companys are still going strong today. Some of the store items (such as buttons) had inscriptions so nasty that they had to post a sign that read "No reading aloud" - and if the novelties out front were not risque enough there was a back room for patrons over 21. The Fun Shop also had quite an array of classic Halloween masks - most of which came from Don Post Studios.
~ All photos on this page were taken in 1967 ~
Pictured above is Jerry Best (center) and Rita Best (far right) along with some of their employees. The Best children are pictured in front. L to R: Sherri, Linda and Audrey. Employees shown L to R are Helen (Blondie), Electra Stulak and Toni Pettricelli.
The old-fashioned swimsuit was a popular item sold at the Fun Shop.
Pictured above left to right are Joe, Jerry, Joey, Ed, Don & Sammy.
Above photo shows the view looking toward the back of the shop.
The Best girls model the old-fashioned swimwear. Pictured left to right are Sherri, Linda and Audrey
The front entrance to the store.
Jerry takin' care of business.
Jerry Best demonstrates a trick or two for the curious customers.
A young Sammy Best performs some magic of his own.
Joey Mattea, Don Lafauce and Joe Pettricelli make "Rainbow Ropes".
The classic red, white and blue awning that adorned the facade.
All photographs on this page are part of the Best Family Collection and used with permission.

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Copyright 2001 Ralph Grassi