The pier dates back to the late 1800's
and was known as excursion pavilion. In 1890 one of Wildwood's
early entrepreneurs by the name of Gilbert Blaker leased the
pavilion located at Cedar Avenue. After a storm claimed the
original structure in 1892, Blaker rebuilt a new and improved
pier adding food concessions, musical entertainment, a dance
floor, and an auditorium that featured vaudeville acts. Blaker
continued to develop the pier by adding new attractions and
eventually acquired all of the land between Cedar and Schellenger
Avenues. This area became known as the Blaker Block.
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